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About Cresco International
A Mansfield, TX-based technology partner since 2012 — serving clients across North America, Europe, Asia, and Australia.
Questions about working with us?
Our team responds within one business day.
SOFTWARE PURCHASING & RENEWALS

More than a reseller. The partner behind every license you own.

Buy and renew your enterprise software through Cresco and get what a transaction alone never gives you: training, a direct line to product managers, a dedicated account rep, modernization planning and protection from costly software audits.

Included with every purchase and renewal
Product training for your team
Access to vendor product managers
Live connection to real experts, not a ticket queue
A dedicated account rep who knows your estate
Modernization pathways for what comes next
Pre-audit assessments and audit prevention
Trusted Since 2012
Over a decade of empowering businesses with innovative technology solutions, strategic partnerships, and exceptional value as a trusted global technology advisor and value-added reseller.
Global Reach Across 4 Continents
Seamlessly purchase hardware, software, and technology services through Cresco across North America, Europe, Asia, and Australia—with one trusted global partner.
100+ Technology Partners
Over a decade of empowering businesses with innovative technology solutions, strategic partnerships, and exceptional value as a trusted global technology advisor and value-added reseller.
THE CHANNEL SHIFT

Your software vendor is moving you to a partner. Choose the right one.

Many software vendors and OEMs are shifting customer accounts away from direct sales teams and into their partner channel. That changes who you call for pricing, renewals, support escalations and roadmap questions. The partner you choose now shapes your experience for years.

01 · WHAT’S CHANGING

Direct reps are going away

Vendors are concentrating their own sales teams on the largest accounts and routing everyone else through authorized partners for purchases and renewals.

02 · WHAT’S AT RISK

Relationships, context and leverage

A purely transactional reseller processes the order and disappears. You lose the history, the vendor access and the advocate you had when it is time to renew or resolve a compliance question.

03 · HOW CRESCO HELPS

A smooth transition, and more than you had before

We take over as your partner of record, preserve your contract history and renewal dates, and add services most direct relationships never included: training, live expert access and audit protection.

WHY CRESCO

Nine reasons to make Cresco your software partner of choice

Maximize ROI & Reduce Software Costs

We go beyond licensing to identify cost-saving opportunities, eliminate redundant tools, optimize software investments, and ensure you get maximum value from every dollar spent.

Vendor-Agnostic Advice, Customer-First Approach

Your business objectives come first. We recommend solutions based on your needs, existing technology investments, scalability requirements, and long-term strategy — not simply what we sell.

From Licensing to Implementation & Beyond

Unlike traditional resellers, Cresco provides end-to-end services — from software selection and procurement to implementation, integration, training, and ongoing support.

Modernization pathways

Every renewal is a chance to move forward. We map practical paths from legacy and on-premises licensing to cloud, subscription and AI-ready platforms, backed by our modernization practice.

Training that drives adoption

Software only pays off when people use it well. We train your administrators and end users so you get full value from every license you buy and renew.

Software audit prevention program

Ongoing license governance that keeps you continuously compliant, so an audit letter becomes a routine conversation instead of an unbudgeted bill.

Deep Technical Expertise

Our specialists bring expertise in Enterprise Software, helping you turn technology investments into measurable business outcomes.

A dedicated account rep

One person who knows your contracts, renewal calendar and environment. No re-explaining your situation, no being passed between departments.

Access to product managers

Get your questions in front of the people who build the product. We connect you with vendor product managers for roadmap insight, feature requests and technical direction.

AUDIT PROTECTION

Find the gaps before an auditor does

Software audits can bring unplanned true-up costs and pull your team off priority work. Our two programs give you a clear, defensible license position — whether an audit is on the horizon or you simply want to stay ahead.

ONE-TIME ENGAGEMENT

Pre-software audit assessment

1
Inventory what is actually deployed across your environment.
2
Reconcile usage against your contracts and entitlements.
3
Identify compliance gaps and over-licensed spend.
4
Remediate with a prioritized plan before any vendor review begins.
ONGOING PROGRAM

Software audit prevention

1
Continuous tracking of your license position as your environment changes.
2
Renewal-time reviews so you buy what you need and nothing you don’t.
3
Contract term guidance on usage rights, virtualization and cloud rules.
4
Audit response support if a vendor letter arrives, with your rep at your side.
THE CRESCO LIFECYCLE

With you from purchase order to the next renewal

STEP 1

Purchase

Right-sized licensing and competitive quoting, guided by your dedicated rep.

STEP 2

Onboard & train

Training and live expert sessions so your team is productive from day one.

STEP 3

Govern & protect

Audit prevention keeps your license position clean all year long.

STEP 4

Renew & modernize

Renewals planned months ahead, with a modernization path on the table.

THE DIFFERENCE

Not all partners of record are equal

What you get Transactional reseller Cresco
Quote and process ordersYesYes
Dedicated account repShared inboxYes
Product trainingRarelyIncluded
Access to product managersNoYes
Live expert connectionTicket queueYes
Modernization planningNoYes
Audit assessment & preventionNoYes

Common questions

My vendor just told me to work with a partner. What happens next?

Tell your vendor you would like Cresco as your partner. Your account rep will collect your current contracts and renewal dates, coordinate with the vendor and make sure nothing lapses during the handover.

Can I move an existing contract to Cresco before it expires?

In many cases, yes — vendors often let customers name a new partner at renewal or co-term. Your rep will confirm what your specific agreement allows.

Do I need to be facing an audit to use the pre-audit assessment?

No. The best time for an assessment is before any vendor contact, and ideally ahead of your next renewal, so findings can shape what you buy.

GET STARTED

Have a renewal coming up? Let’s talk before it does.

Share a few details and a dedicated account rep will reach out within one business day to review your renewals, your vendor’s channel changes and your audit exposure.

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