Financial Planning

Understanding the Powerhouses: Marketing Mix Model (MMM), Multi-Touch Attribution Model (MTA) & Budget Allocation

Introduction In today’s digitally driven world, understanding the effectiveness of marketing efforts is paramount for businesses seeking to maximize their return on investment. Two prominent

Financial Planning with Bots

Set your companies financial operations on cruise control! Calm down, we aren’t saying that automated bots need to take your job. We are simply taking a

Finance Analytics with IBM Cognos TM1

IBM Cognos TM1 (formerly Applix TM1, formerly Sinper TM/1) is the enterprise planning software from IBM, used to implement collaborative planning, budgeting and forecasting solutions,

Financial Planning

Understanding the Powerhouses: Marketing Mix Model (MMM), Multi-Touch Attribution Model (MTA) & Budget Allocation

Financial Planning with Bots

Finance Analytics with IBM Cognos TM1

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